z307646

Country Portal

Title: chinagowhere Keywords: china visit, china food, china sightseeing Description: Thiscountry portal will be presenting the unique features of china through presenting the local cuisine. The landing page will be designed like a round dinning table displaying six different dishes. The six dishes represnet six main cities in China where the first-time visitors must go. Different videos will be linked to the picutres of dishes whenever the visitors click on the piecture, the video will come out and automatic showing relative city's sightseeing and other features. The idea of this country portal is to catch visitor's attention by the attracting food pictures and then lead them to browse the webpage. The real country portal website: [] New technologies applied: this portal will be linked to a lot of professional travel agencies website to enable visitors' convinience (E-commerce). the video and pictures will be changed on daily basis and increase the freshness. The video would be customised in more than 5 languages. Powerpoint is under processing.

09 Feb 2009 ICT Lesson Reflection First of all, I managed to create my own page in this sharing Wikispace. Most of us have done it during class immediately after Mr. Lukas gave the direction. Secondly, we were asked to work as a group to check the digital marketing methods used by some famous hotels. Our group happened to choose the Marriott Hotel. To be honours, I do not understand these terms very much at the first beginning. However, with reviewing previous lecture slides and checking dictionary, I started to get the idea.

With discussion, we came to know that the digital marketing measures on the Marriott Hotel webpage include “My Marriott Rewards Account”, links to other properties in other countries, electronic gift cards, link exchange with outside vendors such as Rent-A-Car Company in Singapore, ect. The Marriott Hotel is ranking at the first on Google search page. However, we could not find any Google Ad word or Google Ad sense. For my understanding, the Google Ad word is the company or individual put the advertise on the Google page, and the Google will charge the owner only when someone click on the advertise. On the other hand, the Google Ad sense works the oppisite way which means only when someone click the advertise the company can get revenue. The hotel has its own blog, Google reader, Youtube vedios, and Flickr. In terms of E system, the Marriott Hotel has its online reservation system, Affiliates program and E shops. For me, I have looked at the Marriott Hotel Singapore webpage and the rest of my group members have did very well and put a lot of effort. It was a happy team work today. We need to meet up and discuss again before Thursday.

=**16 Mar 2009 eCommence**=

Taobao is the most popular website among Chinese people to buy and sell things online. Users are allowed to free sign up and they can find almost everything from this website.
 * Payment methods** are differentiate to meet different users’ requires.

1 For those who are familiar with online shopping, they can choose to pay from their credit card with the registered user name and password 2. For the people who do not know how to make payment online and not feel comfortable to pay online, this website offer the payment centres at where the users can make payment and receive a hardcopy of receipt immediately. This will increase the users’ confidence as well as convenience. 3. This website has separate payment methods for corporate purchase and individual purchase This website cooperate with insurance company to secure the product quality and payment safety. It has some successful secure plan already gained highly customer trust and recognition.
 * Secure**

In order to maximise the availability of the commodities, Taobao cooperate with other big eCommence websites such as http://china.alibaba.com/ so the users are allowed to surf other coordinated website with the same registration name. Hence the availability of the items on this website is quite high.
 * Availablility**

Cost of online products is much lower than in the physical shops. The reasons may be the cost saving from the rental fees or the rest of expenditures. Lower cost leads to lower price therefore the website is very successful in China market.
 * Cost**

At the time of registration, it may request to full up with either email address or mobile number and both must be valid.
 * Mobile**

Taobao is targeting the young people between 18 to 30 age since they are keen to try out new things.
 * Customer Target**