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Question: Compare in-depth cloud computing to open source.

Cloud computing can be described as services that are hosted by a centralised service provider. Customers have the possibility to rent hardware from a large database and also the software that is installed on this hardware cloud. Also Desktop clouds which are Spreadsheet applications or word processing software operating on a hardware cloud are available. The internet is a prerequisite for cloud computing to function. Open source is basically software that is open to changes by its users. Users have the possibility enhance and bring in their individual idea to the software. Through this new software can be developed and outdated software can be modernised. Both cloud computing and open source have advantages and disadvantages. In both cases the advantages out way the disadvantages. They are similar in a sense that they both make use of the power of the internet and make use of a much more social approach in the computing era. When referring to cloud computing it can be mentioned that it can save organisations money. This is due to the fact that the cloud allows the workload to differentiate from large to small as you need capacity. It as enables a company or an individual to store much more information. Furthermore there is no longer the need for updating software. Also it has a higher flexibility than bygone computing methods. For the storage, for cloud there is no need.

In my opinion International Hotels have not made use of all the available web2.0 marketing possibilities. Although There are over 180000 Backlinks to the intercontinental.com web- site and it has a net value of the of a estimated $37565, there is still room for expansion for its marketing on the internet.


 * IHG was recognised for excellence in web marketing at the Hospitality Sales & Marketing Association International’s (HSMAI) 2005 Adrian Awards with a Silver Adrian for web site (IHG’s foreign language sites; chain affiliated or franchise system),** Regarded as the world's most renowned and prestigious advertising, public relations, and Web marketing competition, the Adrian Awards honor creative brilliance and best practices in hospitality, travel and tourism-related marketing.

Source: http://www.ihgplc.com/index.asp?pageid=141&award=2005



**//__ E-Commerce __//** · Wide selection of fishing equipment and outdoor equipment __Forms of payment:__ · Have to sign in by giving your email and creating a user name. You can also not sign in but you would have to retype your information every time you order. This is done to keep your personal info save. · They accept Visa, MasterCard, Discover, American Express, the Bass Pro Shops Adventure credit card and Bass Pro Shops gift cards. They do not currently accept Pay Pal or COD as a method of payment. __
 * __ Bass Pro Shops __**
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Forms of Ordering: __ · It is possible to place orders by phone, fax and online. International orders are possible. __Return Policy:__ · There is a 30 day return policy. Returns, exchanges and refunds are hassle free.

__Security:__ · The following security firms are used to give protection to the website:     BB Online Reliability program Verisign Secured

__Customer Target:__ · The customers range from kids to adults. This is due to the wide product range.  __Product Range:__ · <span style="font-size: 12pt; color: black; line-height: 115%; font-family: 'Arial','sans-serif';">The Range of products can can be seen in the display below:



·<span style="font-family: 'Times New Roman'; font-style: normal; font-variant: normal; font-weight: normal; font-size: 7pt; line-height: normal; font-size-adjust: none; font-stretch: normal;"> <span style="font-size: 12pt; color: black; line-height: 115%; font-family: 'Arial','sans-serif';">They also offer books, videos and & Maps to supply the customer how to use the products and were to them <span style="font-size: 12pt; color: black; line-height: 115%; font-family: 'Arial','sans-serif'; text-decoration: none;"> <span style="font-size: 12pt; color: black; line-height: 115%; font-family: 'Arial','sans-serif';">__Product Search:__ ·<span style="font-family: 'Times New Roman'; font-style: normal; font-variant: normal; font-weight: normal; font-size: 7pt; line-height: normal; font-size-adjust: none; font-stretch: normal;"> <span style="font-size: 12pt; color: black; line-height: 115%; font-family: 'Arial','sans-serif';">In the above display it is shown that the customer can search for the desired item either by the name of the product or by a certain keyword. ·<span style="font-family: 'Times New Roman'; font-style: normal; font-variant: normal; font-weight: normal; font-size: 7pt; line-height: normal; font-size-adjust: none; font-stretch: normal;"> <span style="font-size: 12pt; color: black; line-height: 115%; font-family: 'Arial','sans-serif';">The customer furthermore has the option to look for a store in his or her area.