trend+high+connectivity

This hotel use high technology for their room and also service. I think their target market is mainly on youngster. This is because the technology they use is mainly for youngster such as games, turn the bathroom to disco and more.

Shermaine Lim Siew Ki (307645): Superbude Hotel doesn't position itself in the high-end market, but rather more on clients who prefer the availability and accessibility of technology. Such services include providing the Skype and Wii Sports Room. This narrows and secures their target market, of travelers who are unlikely staying over for business purposes, but of leisure. These value added services create opportunities for wider market segment for travelers who prefer economical pricing or traveling in entourage.

With the trend of more and more young people like to travel nowadays, this have become one of the attractive part of them selling their hotel. And this website has a very youthful and different design that catches young people’s eyes. From the website, we can see that this hotel gives their guest a chance to become a family with the people in it, we can buy the supper ourselves and pay it with our card, can see that this hotel trust their guest and want to give them a different experience apart from other competitors. - 307673

This Superbude Hotel using the right trends to attrct people especially yougster who like to try the new things and technology stuff. In order to develop their business, the whole hotel design and webpages design are mainly toward leisure and accessibility of techology because yougsters nowdays are full of curiosity and tends to explore their new experience. From this website, we able to see they providing the super room, Wii game, skype, louge, google map for hotel location and more. Superbude Hotel is showing the competitirs how creativity they are.

On the bellow picture you can see that Superbude offers a few web2 and we2 related technologies. Of course there is a direct booking system implemented in the website but what is quite new is the evaluation on their own site. After having stayed the customer can directly publish their opinion on the hotel website itself. Moreover this hotel has it`s own skype account so reservations can be made easily. As special service they offer furthermore skype telephones for their guests (voice over IP) services. (306989)



Trend high connectivity is one of a good website for guests. They have provided convenience things for the people who are interested in this hotel, especially the map and the information which can download. Moreover, a best thing for this website is for guests who are live in oversea can contact them by skype when they are online, so they can ask any information of the hotel from this technology.