trend+mercedes+perconomics

The Mercedes Benz website is created in a classy and luxurious style to fit its target market. Having its latest products on the cover with flash applied, it shows the style of the latest car a brand new look. This can interest the target market more. It also displays information about the latest offers. Suitable slogans delivers the correct message. There are also exclusive services available on the website only for members. In the website, there are quite a number of digital marketing being used. This Mercedes-Benz website using US as domain. In this website, we can check out all the news and model of Mercedes in US dollar. They also include the interior design of the car in this website so everyone can see the interior design of their favorite car. In one of the section, customers can even build their own dream car, this has promote the new type of service which we may call it "customization".-307673

As the website shown that, the flash visual WebPages were created to the audience. That is gorgeous and which approach the web marketing strategic to provide worth web content to the potential browsers. Then, more efficient plan is use the web 2.0 techniques to contact the one who want to get more information and further details. From the point of view, Mercedes- benz, which have mindset of web market planning to create a website which consist of web technology to maintain the guests loyalty and catch up with their attention to drive company business on a success way.

As the Mercedes Benz use flash to give a preception to guests before they make a decision to buy the car, they can use the built the vehicle function to look what the car will look like. This is important to web marketing because people want to have a look on the car before they buy and have comparsion on the outlook of the car, because beside the function of the car, outlook will be the second aspect to consider. And using flash will convinence the costumers to compare the outlook by simple clicks. So costumers don't need to goto the showroom before they really want to test the car by themselves. This save the time of the costumers. Same as other business website, what is news is the other main source for costumers to get information on the new product.

Beside, Flash application makes the website looks cool than the traditional website, it is some kind of expectation from the costumers that looking for from the Mercedes Benz.

Moreover this website offer wonderful flash visual webpages with systematic classification and detailed explanation about cars. Theremore customers can get information about car easily and this system help customers's purchase decision.